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Check out what’s on in store. All our events are fun and free for the whole family!

Hamleys Castle Inspired by Frozen 2!

  • Date: 15 February – 1 March
  • Time: All Day
  • Location: Hamleys Regent Street, Second Floor

Step into our magical castle inspired by Disney’s Frozen 2 at the Finest Toy Shop in the World!

The brand-new immersive shopping experience will bring Frozen 2 to life where you’ll enter an autumnal courtyard and if you’re lucky, you’ll meet some very special townsfolk.

If you’d like to see the grand Disney Frozen 2 inspired castle, then visit today for plenty of fun, magic and theatre! Remember to share your experience on Instagram @HamleysOfficial, Facebook and @HamleysToys on Twitter #Hamleys

Hot Wheels Monster Truck Racing!

  • Date: 15 February - 1 March
  • Time: 12:00, 13:30, 15:00, 16:30
  • Location: Hamleys Regent Street, Fourth Floor

Calling all Hot Wheels fans!

Get ready to take part in the ultimate action-packed racing challenge this February Half term! Join us for head-to-head challenges with Hot Wheels and the Hot Wheels Monster Truck Loop Set and race your way to the top of the leader board. Could you earn a place on the winning podium?

Don’t miss out on a fun, free experience combining racing, competition and teamwork, and the chance to win some amazing Hot Wheels prizes! Remember to share your experience on Instagram @HamleysOfficial, Facebook and @HamleysToys on Twitter #Hamleys

You can shop Hot Wheels at Hamleys in store or online

Meet Peppa Pig!

  • Date: Monday 17 February
  • Time: 12:00-12:30, 13:00-13:30, 14:00-14:30, 15:00-15:30, 16:00-16:30, 17:00-17:30
  • Location: Hamleys Regent Street, Ground Floor

This February half term bring your little ones to The Finest Toy Store in the World to meet their favourite little piggy! Peppa Pig is coming to Hamleys for guaranteed snorts and giggles. Come along for selfies and the chance to WIN your very own Peppa Pig album!

Bring your little ones to the store to say "hello!" to the loveable characters! Just remember, if you jump in muddy puddles, you must wear your boots!

For more news about all things Peppa, visit www.peppapig.com. Remember to share your experience on Instagram @HamleysOfficial,  Facebook and @HamleysToys on Twitter #Hamleys

Meet Freya and Ralph from Sylvanian Families!

  • Date: 19 & 20 February
  • Time: 12:30, 14:00, 16:00 and 17:00
  • Location: Hamleys Regent Street, Ground Floor

Meet your favourite Sylvanian Families characters, Freya the chocolate rabbit and Ralph the walnut squirrel, at Hamleys!

Visit us this half term for an amazing photo opportunity with Freya, the chocolate rabbit, and Ralph the walnut squirrel. And there's the chance to get your hands on your very own rabbit ears!

They can’t wait to meet you! Remember to share your experience on Instagram @HamleysOfficial, Facebook and @HamleysToys on Twitter #Hamleys

EUGY 3D Model Building!

  • Date: 21 & 22 February 2020
  • Time: Friday 21 13:00 – 19:00, Saturday 22 10:00 – 16:00
  • Location: Hamleys Regent Street, Third Floor

Visit The Finest Toy Shop in the World for the chance to get creative with EUGY! Create your very own EUGY character, choosing from lots of new loveable creatures such as the turtle, llama or sloth. This eco-friendly arts and crafts toy is 100% sustainable!

An expert EUGY creator will be on hand to assist with your creations, who can build the fastest?! Don’t miss out!

Remember to share your experience on Instagram @HamleysOfficial, Facebook and @HamleysToys on Twitter #Hamleys

Meet and Play with StikBot!

  • Date: 21 and 22 February
  • Time: 21 February 14:00 – 14:30, 15:30 – 16:00, 17:00 – 17:30, 18:30 – 19:00 22 February 10:30 – 11:00, 12:00 – 12:30, 13:30 – 14:00, 15:00 – 15:30
  • Location: Hamleys Regent Street, Third Floor

This February The Finest Toy Shop in the World is inviting YOU to meet a very special guest, Stikbot!

Come along to meet Stikbot for an exciting photo opportunity and some amazing activities. If you’ve always wanted to make your very own Stikbot film, you will have the opportunity to create an inspired animated movie in store using the unique green screen tech! And, with help from the Brainstorm team, you’ll learn how to use the innovative StikBot app to share cool movies with your friends.

Remember to share your experience on Instagram @HamleysOfficial, Facebook and @HamleysToys on Twitter #Hamleys

Meet Chase from Paw Patrol!

  • Date: 21 February
  • Time: 12:00 - 12:30, 13:00 - 13:30, 14:00 - 14:30, 16:30 - 17:00
  • Location: Hamleys Regent Street, Ground Floor

Come down to Hamleys for some PAWSOME fun where PAW Patrol's very own Chase will be making a special appearance!

There will be free PAW Patrol activity sheets and masks to enjoy…with Chases’ mission to delight young ones throughout the day.

You don’t want to miss out on the fun! Remember to share your experience on Instagram @HamleysOfficial, Facebook and @HamleysToys on Twitter #Hamleys

Meet PJ Masks!

  • Date: Tuesday 18 February
  • Time: 12:00 - 12:30, 13:00 - 13:30, 14:00 - 14:30, 15:00 - 15:30, 16:00 - 16:30, 17:00 - 17:30
  • Location: Hamleys Regent Street, Ground Floor

It’s time to meet the heroes!

Is your little one a PJ Masks super-fan? Catboy, Owlette and Gekko are coming to visit The Finest Toy Shop in the World. Each appearance will include a meet and greet and an amazing photo opportunity, with the chance to win some amazing prizes!

Visit us this February Half Term for loads of PJ Masks Fun! Don’t miss out!

LEGO City Needs You!

  • Date: 15 February - 1 March
  • Time: All Day
  • Location: Hamleys Regent Street, Fifth Floor

Catching crooks, the LEGO® City way!

This half term LEGO® needs your help! Come along to the Finest Toy Store in the World and join us to build the best vehicle you can create to help the cops catch the crooks. Display your amazing build and receive a cool LEGO® city sticker to take home. Don’t forget to explore our full LEGO® experience area with exciting products and photo opportunities.

Don’t forget to explore our full LEGO® experience area with exciting products and photo opportunities on the 5th floor. Remember to share your experience on Instagram @HamleysOfficial, Facebook and @HamleysToys on Twitter #Hamleys

Harry Potter Sorting Ceremony!

  • Date: 15 February - 1 March
  • Time: 16:30 & 17:30
  • Location: Hamleys Regent Street, Lower Ground Floor

Calling all Witches and Wizards! Which house will you be joining this February Half Term -– Gryffindor, Ravenclaw, Hufflepuff or Slytherin? You'll be sorted by the Hamleys Wizards and find out your future at Hamleys Wizarding World. Do you think you have what it takes?

Wands ready! Join us every day for fun, magic and theatre! Remember to share your experience on Instagram @HamleysOfficial, Facebook and @HamleysToys on Twitter #Hamleys

Puppet Show!

  • Date: 15 February - 1 March
  • Time: 13:30 & 17:00
  • Location: Hamleys Regent Street, Ground Floor

Are you ready for a Puppet Show like no other? This half term you can join the Hamleys Entertainers at our Puppet Theatre. Get ready for exciting stories, lots of laughter, silliness and even have the chance to join in!

Remember to share your experience on Instagram @HamleysOfficial, Facebook and @HamleysToys on Twitter #Hamleys

Get Beanboozled at Hamleys!

  • Date: 15 February - 1 March
  • Time: 13:30, 14:30 and 15:30
  • Location: Hamleys Regent Street, Fifth Floor

Visit Hamleys this Half Term to spin the giant Jelly Belly Beanboozled wheel to find out which flavour bean you will have to eat. They both look the same, but will it be yum or yuck? Tutti Frutti or Stinky Beans, Choccie Pudd or... Canned Dog Food!

Let’s see if you dare to compare as you play Beanboozled at the Finest Toy Shop in the World!

Remember to share your experience on Instagram @HamleysOfficial, Facebook and @HamleysToys on Twitter #Hamleys

Meet Hamley Bear!

  • Date: 15 February - 1 March
  • Time: 12:00, 13:00 & 17:30
  • Location: Hamleys Regent Street, First Floor

Every day at Hamleys we are giving you an amazing chance to meet our loveable, huggable bear!

Join in the fun at Hamleys this February Half Term and visit the Finest Toy Shop in the World for your chance to get a selfie with the one and only Hamley Bear!

Remember to share your experience on Instagram @HamleysOfficial, Facebook and @HamleysToys on Twitter #Hamleys

Meet our Tailor and Seamstress!

  • Date: 15 February - 1 March
  • Time: 16:30 & 17:30
  • Location: Hamleys Regent Street, Castle, Second Floor

Hear Ye, Hear Ye! Step into our magical castle inspired by Disney’s Frozen 2 at the Finest Toy Shop in the World. This exclusive immersive shopping experience on will bring Frozen 2 to life, you’ll enter an autumnal courtyard and if you’re lucky, meet some very special Townsfolk.

Look out for Doris and Gladys, our tailor and seamstress, they are looking for Princes and Princesses to get dressed up in their costumes ready for the ball!

Could it be you? Remember to share your experience on Instagram @HamleysOfficial, Facebook and @HamleysToys on Twitter #Hamleys

Meet and Greet with Little Baby Bum!

  • Date: 16 January - 13 February
  • Time: Every Day 11.45am & 2.15pm
  • Location: Hamleys Regent Street, 1st Floor

Meet Little Baby Bum’s Twinkle the Star at 11.45 and Buster the Bus at 2.15pm.

Global sensation Little Baby Bum brings the magic of nursery rhymes alive through music and storytelling. Kids and their families love to sing and dance along to this fun, engaging show.

Bring your little ones to the store to say "hello!" to the loveable characters!

Hamleys Daily Summer Parade

Daily Parade!

  • Date: Every Day
  • Time: 16:00
  • Location: Hamleys Regent Street

When was the last time you were shopping, and a Ringmaster, Ragdoll and Toy Soldier invited you to join a dance parade round the store? Never? We thought so!

Starting on the Ground Floor and making it’s way up to the dizzy heights of Floor 4, get ready to dance, move and follow the leader! And if flash mobs are your thing, you’re certainly in for a treat…

Starting on the Ground Floor every day. Get ready to dance, move and follow the leader! Remember to share your experience on Instagram @HamleysOfficial, Facebook and @HamleysToys on Twitter #Hamleys

 

What's On at Your Local Hamleys